A real Blue Deal : acting by sail, now.
24 March 2020The famous port of Le Havre – HAROPA welcomes TOWT
24 March 2020
The first "green" French wine trader chooses the realism of sail to decarbonise its shipments to America.
Ethic Drinks and TOWT join forces to ship organic wines by sail to New York as soon as the first Sailing Cargo Ship launches early 2022.
This solid partnership between TOWT and Ethic Drinks amounts to several hundreds of pallets shipped yearly. Both partners share a common goal: to promote the ANEMOS label certifying green sail transport in North America, and provide a concrete commercial solution to the high level of carbon emissions in the shipping industry.
Mickaël ALBORGHETTI, CEO & Founder, Ethic Drinks :
Shipments are the main source of carbon emissions in the wine industry. We commit today to shipping by sail with TOWT, the only company to offer truly carbon-free freight.
This innovative and results-oriented approach will be a real tool to differentiate and humanize our products and to help bring about true energy transition for this century. TOWT, France's first sail cargo operator, offers frequent transport with no extra cost to our clients, who demand concrete and actionnable alternatives.
Guillaume LE GRAND, president & co-founder, TOWT
Ethic Drinks' decision is really significant: it shows the vision and the courage of entrepreneurs who are fully aware of the impact that human activities have on the Planet. At sea, wind is the only energy which is largely abundant and predictable: sail offers the best yield to harness it and move large amounts of goods over long distances. Ethic Drinks have understood that fact, and jump onboard because they understand the course on which the world is heading. Decarbonisation will have to be real, practical and valuable, which is all that the TOWT's "Voilier-Cargo" offers.
Thanks to the ANEMOS certificate, Ethic Drinks plans to export its wines - which are so telling of a terroir, a region, an origin - in full maritime transparency, thus providing their American customers with all the information regarding their sail journey. As an "early jumper", Ethic Drinks will as of now regarded as a real partner in the next stages, and especially throughout the building phases.
